Thursday, September 09, 2010

Canadian Heritage announces $52.7 million in Canada Periodical Fund grants

[This post has been updated] The  Aid to Publishers' grant data for the Canada Periodical Fund for the 2010-11 year have been released and are available online. A total of 484 titles received $52,669,029 in grants ranging from the largest, at $1,500,000 to the smallest, at $386. The CPF replaces the postal subsidy (Publications Assistance Program) and the Canada Magazine Fund (CMF).

(As reported in earlier posts, most of the smaller cultural magazines were shut out of funding by a circulation floor that disqualified titles with fewer than 5,000 paid copies per year. and the support for arts and literary magazines (SALM) was discontinued.)
The average grant under this year's CPF was $108,820, but this is somewhat skewed as 11 publications received more than $1 million and five publications received the maximum allowed ($1.5 million) under rules of the new program. The median (the figure where half of recipients receive more, half less) is about $22,222. Here are the magazines that got the maximum:
  • Canadian House & Home 
  • Canadian Living
  • Chatelaine (English)
  • Maclean's
  • Reader's Digest
The other magazines receiving more than $1 million from the CPF including the above and
  • Coup de Pouce ($1,426,187) 
  • Style at Home ($1,349, 466) 
  • Movie Entertainment ($1,292,492) 
  • Châtelaine (French) ($1,236,251) 
  • TV Hebdo ($1,157,100) 
  • Primeurs ($1,103,183)
While not a surprise since the rules were announced last year, these larger consumer magazines were nevertheless getting considerably less than they previously received from the Publications Assistance Program (PAP) and the Canada Magazine Fund (CMF) combined.  For example, Canadian Living loses $1.36 million in funding under the CPF. The combination of Chatelaine and Châtelaine was $2,736, 251, compared with $3,892,943, a 30% drop. Canadian House & Home receives $1,500,000 where previously they received $1,623,492, a cut of about 7.6%.
At least in part because of this hard cap on grants and the smaller number of magazines eligible, many titles  received slightly or much more than previously. For example:
  • Applied Arts ($67,446 compared with $65,616)
  • Canadian Business ($535,000 compared with $471,000 in 2008-09) 
  • Canadian Plastics ($13,731 vs. $12,758)
  • Chirp ($282,220 compared with $211,308)
  • Clin d'oeil ($480,749 compared with $436,581)
  • Cottage Life ($265,674 compared with $237,535) 
  • Fashion ($715,369, compared with $667,176)
  • Flare ($782,000, compared with $720,000) 
  • Frank (Atlantic Edition) ($28,450 vs. $8,202)
  • Geist ($13,226 vs. $11,806)
  • Hamilton magazine ($32,855 compared with $30,470)
  • Homemaker's ($859,431 vs. $689,981)
  • Legion magazine ($551,969 vs. $445,900) 
  • LouLou ($1,027,357 combined for its English and French editions, compared to $891,413) 
  • Maisonneuve ($25,717 vs. $26,319) 
  • MoneySense ($211,635, compared with $156,930) 
  • Motorcycle Mojo ($19,835 vs. $13,224)
  • Opera Canada ($6,835 vs. $4,757)
  • Outdoor Canada ($277,992 vs. $221,656)
  • Prairies North ($26,912 vs. $20,592)
  • This Magazine ($8,911 compared with $5,941)
  • Toronto Life ($723,658 vs. $686,788)
  • Up Here ($77,518 vs. $69,817)
  • The Walrus ($261,264 vs. $217,199)
Here are some examples of magazines that stayed steady or saw a drop in support this year, compared with 2008-09 data on the Canadian Heritage website:
  • Border Crossings ($49,515 compared with $52,346 (most of which came from discontinued Support for Arts and Literary Magazines -- SALM)
  • The Dance Current ($19,352 vs. $20,487)
  • Literary Review of Canada  ($19,499 vs. $19,882)
[Note, the comparative figures are between this year's CPF and the two components that were merged to create it. In some cases, the 2008-09 figures include funding under the SALM component.]

[Update: See Globe and Mail article on grants.]

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