Those editors among you who sometimes feel overwhelmed by public relations pitches may be amused by a list of the "pet hates" for the jargon and intros (sometimes) used by PR people.
[Thanks to Axegrinder blog in Press Gazette.]
- “reaching out”
- “attached is an article which would be good to feature in your...”
- “Pleased to announce an exciting new client” [this is not news]
- “Hi, I hope you are well”
- “Delivery footprint”
- Any footprint - unless it is a yeti’s