INDAS Limited rebranded as CDS Global

INDAS Limited, Canada's largest fulfillment house, is getting a new name and image as part of a global rebranding by its U.S.-based parent company which is itself owned by publishing giant Hearst Corporation. Indas will now be called CDS Global.

A press release says all divisions of CDS – INDAS Limited, Canada; Tower Publishing, England/Australia; and CDS, United States – will now be united under the new name.

“Our new name, CDS Global, and accompanying logo reflect the most important values and strengths of this organization,” says Malcolm Netburn, CDS Global chairman and CEO. “Our clients are expanding into a global marketplace. Our new name ensures them that we understand their marketing needs and that we are a company who intends to grow with them.”