Victoria Wisdom to head sales for new Zoomer

Victoria Wisdom, a former associate publisher and director of advertising for the late Saturday Night, has been named vice-president sales and marketing for MZ Media and will oversee the launch of the new over-50 magazine Zoomer, which is to debut in October. (While Moses Znaimer took over and is nominally revamping CARP magazine, the change is so dramatic it is actually a launch.) This, according to a story carried in Media in Canada.

In addition to selling the magazine, Wisdom and Al Kingdon, vice-president of retail sales, will also handle advertising for Znaimer's two radio stations, the New Classical 96.3 FM (in the GTA) and 103.1 FM (Eastern Ontario), and AM 740 Zoomer Radio. (Kingdon was previously program director for Hamilton, Ont.'s 820 CHAM, "morning man" at Toronto's Country 59 and newscaster for another Toronto station, 640/The Hog. With 96.3 FM for over a decade, he was appointed sales manager in 2000 and XD retail sales in 2006.)

Related stories:

• Former Flare colleagues to help Boyd run Zoomer
• Znaimer maintains his claim to have invented term "zoomer"
• CARP to become Zoomer in October
• Znaimer to launch Zoomer, with Suzanne Boyd as editor