Former editor of Dose magazine to open Toronto ad shop for Rethink

Peman Hegen, the former editor of the defunct daily magazine Dose and the co-founder of GigPark, a social media site, is to open a Toronto office of the ad agency Rethink next month, according to a Q & A in the Montreal Gazette. Hagen says that nearly half of the Vancouver-based Rethink's business is with Toronto-based national clients such as Sobey's and Bell Canada.

[photo: Brett Gundlock, National Post]