* OCW Magazine
* Sad Mag
Subscriptions, whether they’re for ink-and-paper magazines or their digital editions, are a big deal for Time Inc. and every other magazine publisher. They value them in part because they provide recurring revenue, but primarily because they provide a treasure trove of data.Unless a way can be found for magazine publishers to participate on the iPad and bill their customers directly (thereby retaining coherent subscriber data), there is trouble ahead. A compromise has to be found.
|Bentley at his Halifax semicentennial celebration Thursday|
When future historians recount Nova Scotia’s late-20th century transformation from a staid, British colonial outpost to an almost modern society, Bentley will emerge as an unsung central figure. He taught the province that ritual deference to one’s betters is the surest guarantor of mediocrity.
|Editor Marek Denisiuk introduces Assembly|
“A lot of the literary journals seem like a broad inside joke between friends,” said Denisiuk, who grew up reading the “Paris Review” and now lives in Brooklyn. “I created this journal to give writers a chance to set the record straight about Toronto, to give it an identity, to reciprocate. There’s a fairly direct pipeline between Toronto and Brooklyn, and that’s part of it, too.”The article says that though each story in the magazine (which is 158 pages and sells for $9 a copy) does not relate directly to Toronto, the writers are primarily people who live in Toronto or New York. The launch was at Bluestockings bookstore on the Lower East Side of Manhattan.
Judges cited both winners for clean design, use of illustrations, easy pullout data and coverage of timely issues.
Other finalists in the $2 million or over category included Architect, Associations Now, Bloomberg Businessweek (honorable mention), Building Design & Construction, CFO, HR Magazine, Overdrive, Restaurants & Institutions and Security Management (honorable mention).
In the under $2 million category, finalists included Chain Leader (honorable mention), Emergency Management (honorable mention), Exhibitor Magazine, Move, Oregon Business, Residential Architect, Strategy + Business, Vineyard & Winery Management and Wearables.
“This was an idea that our sales team presented to the client about a year ago. It was expensive to produce, and required five additional days to print, glue and die cut. This is a first for Cottage Life, but the creative was executed easily. We were able to work with the client while sharing cover and creative at early stages with each other. Positioning of the peel worked well along the edge, and our cover lines were not compromised. This isn’t for everyone, but the concept was a success and everyone was happy.”
Now it was just one test and it needs to be replicated before we draw strong conclusions. Your mileage may vary depending on the quality of your editors... But we can provisionally conclude that well edited pages do 30 percent better than unedited pages.What would 30 percent better engagement do to your bottom line? I’m going to let you draw your own conclusions about how 30 percent better engagement might affect your business. But let’s put an end to all the talk about editors being unnecessary.
“When you enter a used bookstore, do not ask if it is a library. A common preliminary to that question comes from the man who stands in the entrance, looks around, nods his head sagely and astutely observes, ‘Books, eh?’ ”
When the proprietor of a used bookstore asks if he can help, he is not beginning his campaign to sell you something you don’t want or need, like a new suit or the latest fad. He actually is interested in directing you to the appropriate book. If you answer, “Just browsing,” he will assume you are afraid of him. You should answer, “Only if I don’t find something on my own.” Remember, the bookseller wants you to buy a book, indeed he depends on it. But unlike many businesses he only wants to sell you a book that you want. The bookseller knows that he may never own another copy of that book and he wants it to go where it will be appreciated.(The essay is not posted online so you'll have to go to your local bookstore and buy issue 149; Mason is apparently intending to issue it separately as an 18-page chapbook for $10.)
Labels: world view
“Now the Postal Service expects customers to pay the price for its refusing to do what its customers had to do [cut spending]. For our organizations, the Postal Service’s unwillingness to do its part will mean the loss of thousands of additional jobs, further cuts to pay and benefits. This is an issue about investing for possible future growth or paying higher taxes in the form of higher postal rates. … Punishing customers with higher prices is not the way to make the Postal Service solvent.”
“This is a major step in MPA's fight against the USPS' unlawful attempt to shatter the price cap,” Nina Link, president and CEO of the Magazine Publishers of America, says in a separate statement. “MPA supports all efforts by this unprecedented alliance of the mailing community to continue to litigate aggressively. We hope the Postal Regulatory Commission grants the motion without delay.”
"If Canada's top fashion magazines really are a barometer of the industry's health, the outlook appears to be promising, yet capricious," the story said.
"It's almost like we're the foot soldiers, going in and getting really beaten up," says [Lilia] Lozinski, senior vice president of St. Joseph Media,publishers of Fashion. "All the different vertical categories behind us, as soon as they see the fashion category getting hit, it's like ‘batten down the hatches because trouble's coming.' As things slowly start coming around, consumer confidence starts coming back and retail sales start increasing, then basically we're the first ones to recover."
Labels: ad sales
"Publishing is also beginning to experience positive growth in advertising revenues for the first time in several quarters."However, the consolidated financial statements do not break out magazine data.
“I am so so hurt and confused and frankly angry by this news. I feel like a girlfriend has died.”-- Former Essence magazine fashion editor Michaela angela Davis, commenting to Clutchmagonline on the news that the black women's title, now controlled by Time Warner, has hired a white fashion director, Ellianna Placas, formerly of O: the Oprah magazine and US Weekly.
This collection does a great job of showing off the work, running through the issues chronologically and sharing printed items that inspired the look and feel of each issue (the team have clearly maintained a deep archive). The introduction makes clear the teams’ desire to celebrate the physical nature of books, and describes the team as lacking formal design or production training. That might explain my slight anxiety about some of their design but not the exuberance of the production, as anyone who’s seen a copy can testify.
“Our DNA at Condé Nast is content in how we start the cultural conversation in everything we do. We are now going to get organized to develop our content and our brands in a way that starts with the foundation of the magazine but also extends into other platforms and in a way that develops a more balanced revenue stream for us.”
"Similar to iGoogle, the Magazines Canada homepage allows users to customize the content that is most relevant to them'" says a release. "Users can simply log in to customize three boxes with the information of their choice. Are cultural magazines, circulation and professional development news most relevant to you? Then those are the news feeds you’ll see."
Emily Smith, the Monocle press officer who sent out a link to her colleagues urging them to support their boss, said the late surge was down to staff not knowing about the poll until just before voting closed.
"As soon as we found out Tyler was on the list, we all wanted him to win. I sent out a link to everyone saying we'd love to see Tyler in this," she said. Smith said she only voted once.
about a third (31%) said they have cancelled one or more magazine subscriptions, and 17% have cancelled newspapers. Almost half of Americans (22%) have cancelled -- or are considering cancelling (22%) -- cable TV.
Fifteen percent said they have cancelled their landline telephones and are only using cell phones, and another 22% say they are considering this option. In addition, 15% said they cancelled or changed cell phone service to save money, and 17% said they have considered the option.
"The data suggest that publishers have yet to come close to maximizing their ability to attract and keep users engaged with their online offerings."-- Google, in its response to recent Federal Trade Commission (FTC) musings in the U.S. about changing regulations to help traditional media in the age of the internet.
Labels: world view
I’ve attended portfolio nights for many years. I also review student books constantly. I’m seeing epic erosion in the quality of education that advertising students are now receiving. Judging by the state of their books, most are not remotely prepared to walk into an entry-level agency position.Students should be outraged. Tuition has skyrocketed, yet the quality of their education has plummeted.It’s fixable. But colleges and students will have to roll up their sleeves. Ad schools: please start with the basics. Teach your students how an agency is structured and how it makes money – it will help your students figure out how they get paid and how to stay employed. Teach them about the individual roles of those in an agency, so they can understand their own.
We’ve taken all those great words and illustrations and we’ve crammed them into this magical doohickey and we’ve turned them into these little files called PDFs, which can be opened and saved on any computer.It also sells single PDF copies of back issues for $1.50. The magazine also sells individual single copies of the print edition.
Now, as soon as an issue of CTQ is complete, you can have it on your computer, in all its amazing amazingness. Isn't that amazing?
Andrew painstakingly pored over what the committee had heard and been shown, and today he constructs a damning picture of grievous pollution made possible by lax regulation and a government that would rather kill reports than learn from their contents.
On the phone from Calgary, where Nikiforuk lives with his wife and three sons, he described why, even though he has written an entire book on the tar sands, he savours the opportunity to stay on the file and share his findings with readers of The Tyee. He acknowledged the excellent work that Tyee reporters Geoff Dembicki and Mitchell Anderson have been doing on the issue in recent months, offering that "unfortunately the tar sands project is so extraordinarily large and beyond a scale that most can imagine, you could have 100 reporters covering it and not tell the story."
Nikiforuk said his intent is to widen his scope to examine all angles of Canada's morphing into a petro state, a political and cultural sleepwalk that he believes will profoundly change our character as a people. So far, it is proceeding with very little serious public debate.
"We have seen digital delivery become increasingly important to the future of ink-and-paper magazines. By expanding our program, we are offering students the opportunity to sharpen knowledge and skills that are very much in-demand. The incorporation of more web-related content in our courses simply reflects a changed reality," says Charles Oberdorf, academic coordinator of the program.
Labels: professional development
"Volumes are becoming significant and that's why we're ramping it (the service) up out of beta," Andrew Bolwell, HP's director of new business initiatives, told Reuters in a telephone interview. "We really feel there's a multi-billion opportunity."....
HP, whose imaging and printing division accounts for about a fifth of company sales and a third of its operating profit, will use its network of Indigo printing-press customers in the U.S. and Europe to print and deliver for MagCloud.
HP's standard price is 20 cents per page, which includes a small profit margin for HP, and publishers set their own prices for consumers, taking the entire mark-up.
Consumers pay for delivery, which costs about $1.40 in the U.S. and is subsidised by HP. Bolwell declined to say whether HP was yet covering its costs.
Labels: web and print
DO: Have a strong work ethic.Whoever said that fashion is all glitz and glamour has never worked in the industry. Moving your way up the ladder involves tedious tasks and physical labour - whether it’s sourcing an obscure prop for an upcoming shoot, or schlepping heavy luggage to set.There is no indication that this strong work ethic, on-time performance or uncomplaining attitude is worth paying for in these four-month unpaid internships.
DO: Show off your keen fashion sense.In an industry of tastemakers, it’s important to practice what you preach. When it comes to dressing around the office it’s as much about who you’re wearing as it is about how you’re wearing it. I always take notice of a potential intern with an individual sense of style and a distinct point of view, price tag aside.
DON'T: Complain about the tasks.Editorial work is fast-paced and demanding, so there is little time for bad attitudes and diva behaviour. A positive outlook and readiness to lend a hand makes all the difference when the fashion closet starts to overflow with back-to-back shoots.
DON'T: Be late.With endless deadlines and early call times, our team relies on one another to keep the momentum going. We expect that our interns treat the internship as they would any full-time job, and that means showing up on time and performing tasks in a timely manner.
DO: Have an interest in fashion. This may seem like an obvious point, but I get a surprising number of applicants drawn to the idea of working at a fashion magazine without even the most basic fashion know-how. When it comes to working in editorial it is essential that you know your stuff and stay on the pulse, whether its through magazines, websites, blogs, or newspapers.
DO: Give us a reason to hire you.
Whether it’s a background in merchandising, styling or journalism, at the end of the day it’s that certain je ne sais quoi that seals the deal. Every intern we take on brings something unique to the table that makes them an integral part of the FLARE fashion team.
“Downtown is growing and changing for the better everyday,” said Stefano Grande, Downtown BIZ executive director. “We wanted to create something that showed that off through a beautiful and memorable publication that not only demonstrates all the strengths of downtown but also educates and entertains people.”
"When I took up this job six months ago, I asked chief executives of magazine publishing houses what they wanted me to do.
"They said they wanted me to get out there and start beating the drum again for magazines."
"The obvious issue here is that the PPA has had a quiet year and a half, and you don’t know what you’ve got until it’s gone.
"Magazines are strong. They are not going through the same issues that newspapers are – they’re pretty resilient. I’ve never seen a stronger magazine market and we have got to start shouting about that."
"We're pumped to be hosting this year's AAN Conference right here in Toronto. With members like the Village Voice and LA Weekly set to converge on Toronto for three days, Toronto's alternative voice is about to get a whole lot louder."
Labels: world view
The pictures show a long-haired, glowing Jesus watching two models in a lesbian clinch, standing next to a prostitute and looking over the shoulder of a woman reading a book. [On the cover] a heavily tattooed woman, appears to have died in his arms.Playboy HQ said it didn't clear the cover, which a spokesperson said "is a shocking breach of our standards" and it has therefore decided to terminate its agreement with its Portuguese publisher.
Saramago’s novel is a fictional re-telling of Christ’s life, depicting him as a flawed, human character.It generated controversy among the Roman Catholic Church, who accused Saramago of depicting a ‘substantially anti-religious vision.’However, other critics have praised it as a ‘deeply philosophical, provocative and compelling work.’
Labels: indy mags