Breaking cover rules pays off for East Coast Living
Shot by Kenneth Harvey, a Newfoundland filmmaker, journalist and bestselling author (it was his first time working with East Coast Living), the cover is a brooding, stormy shot with roiling dark clouds in the background.
βI generally go for a stark, dramatic look,β Harvey says. βIt is compelling and creates a need in the reader/viewer to explore, to want to know more. This is a trick I learned from writing novels; drama is a major force."The magazine's editor, Suzanne Rent said:
"It certainly was a different cover for us, but being bold and not playing by the rules can pay off.βEast Coast Living is published by Metro Guide Publishing of Halifax. The magazine underwent a major redesign in 2010.
Labels: art direction, covers, photography
1 Comments:
This is cool!
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