|AAFES store at Dyess Air Force Base|
near Abilene. [Dallas Morning News]
AAFES officials say there has been a sustained decrease in demand for single copies, with sales of all magazines at exchange facilities down 18.3% between from 2011 to 2012.
“According to the Audit Bureau of Circulations, digital magazines continue to expand their presence in the industry,” Army Lt. Col. Antwan C. Williams, AAFES public affairs chief, said in a statement. “Like their civilian counterparts, exchange shoppers' increased reliance on digital devices to access content virtually has resulted in a sustained decrease in demand for printed magazines.”
Consistent with its mission to provide quality merchandise and services to its customers at competitively low prices and to generate earnings which provide a dividend to support morale, welfare and recreation programs, Williams said, AAFES is adjusting its stock assortment to align offerings with industry counterparts.Read more »